BRETT JOHNSON's Spring / Summer 2017

Friday, July 08, 2016 Dalton Primeaux


As we gear up for another New York Fashion Week: Men's season, I'm excited to share a sneak peak of menswear designer BRETT JOHNSON's Spring / Summer 2017 collection - his second shown.

If you ran into me last season at NYFW: Men's, by chance, you probably heard me rave over BRETT JOHNSON's debut presentation. I found his FW '16 collection to be exactly what I was craving throughout the whole season. He was about to present a theme, a story brilliantly told through looks that were equal parts unique and wearable. He showed enough courage to take risks and play with color and use unexpected textiles, but without diluting the brand's sophistication. Johnson's work is like poetry. An ode to Americana and tradition, rephrased for the modern man. Brett Johnson is today's modern, Renaissance man.

Raised in an entrepreneurial family and blessed with both creative and business acumen, the self-taught visionary has always relied upon his keen sense of individuality and infallible intuition to shape his designs.

During Johnson's childhood, he had the unique opportunity to travel extensively with his family, and it was on his family’s annual trips to Europe that Johnson fell in love with Italy - later to be the location where his line is handcrafted. The ornate architecture, the revered Italian culture, the atmosphere was ripe with inspiration for a young man predisposed to make his creative mark on the world.

Around this time, Johnson owned a pair of Nike Air Force Ones. Though great sneakers, they were also ubiquitous - everyone had them. Desiring a more personalized look, Johnson began to source unique leathers and fabrics while on his trips. Once home, he took the leathers, the fabrics, and the sneakers to a cobbler in New York City to be assembled. The result was a shoe that was wholly unique and wholly Johnson.

“That's really when I started exploring my own aesthetic and found a love for fashion,” said Johnson. 


In the seventeen years that have elapsed since his Nike Air Force One makeover, Johnson has honed his individual design aesthetic. With Donna Karan and Kay Unger – his “Fashion Godmothers” as he affectionately refers to them – to guide him in production, Johnson launched his eponymous brand, BRETT JOHNSON, in 2013. The brand is a comprehensive collection of luxury menswear – outerwear, knitwear, woven shirts, and trousers – handcrafted in Florence, Italy. Using luxurious exotic skins and fine Italian fabrics, the collection echoes the spirit of fashion through time, re-imagined for today. 

After experiencing last year's presentation and previewing Johnson's SS '17 moodboards and sketches, I'm so excited to see what Brett Johnson brings to the table this season. 
When asked about the inspiration behind the Spring 2017 collection, Johnson said,
"The texture of colors in the still heat of the Arizona desert inspired this season's journey." Sure to hold true to his aesthetic and quality, I expect nothing less than a thoughtful story, sophisticated designs and another poem that speaks directly to the modern man.


Learn more about BRETT JOHNSON here.


Don't forget to follow me on Snapchat and Instagram @djprimeaux 
for a behind-the-scenes look at NYFW:M, July 11th - 14th